Learning is a means to an end. The end is always behavior.
Knowledge is only interesting if it leads to action.
If you can get the behavior without learning, go for that.
Open course · The DUDUR method
How to make e-learning that isn’t deadly dull.
One day where you learn the method we use in all our own client projects — and go home with a plan for your own course.
New dates are announced on an ongoing basis
Held in Danish
We also run the course as an in-house course at your company
»Did I get what I asked for? No, I got MUCH more.«
The course
After the course you can
You go home with
A DUDUR plan for a real course you are facing right now — including a reasoned decision on whether it should be built at all.
The method you learn
The DUDUR method
5 steps and 9 key points if you want to change behavior.
- Define action goals instead of learning objectives when you develop a course.
- Work backwards from the behavior you want, instead of from the learning objectives.
- Test your idea before you spend three months building it.
- Measure whether people do something different, instead of completion rates and quiz scores.
For you if you build things
L&D managers, e-learning developers, HR development, internal trainers, communications people and consultants. You do not need to know Rise, Storyline or Vyond.
Not for you if you are looking for tool tips
The course is about the method, not about the buttons in Storyline, Rise or Captivate.
Sound familiar?
Most e-learning looks like this
- 1CEO video
- 2Information dump
- 3Bad quiz
You click your way through — next, next — and do exactly the same as before.A waste of time.
The DUDUR method
5 steps and 9 key points if you want to change behavior.
A model for you if you are tired of making courses that change nothing.
The 5 steps
From idea to behavior
DUDUR is Danish for Define, Investigate, Design, Develop and Roll out.
Step 1
Define the behavior
What should people do afterwards — concrete enough that you could see someone do it?
Step 2
Investigate reality
What stands in the way of the behavior today? Talk to the people it is about before you design anything.
Step 3
Design solutions
Choose the format based on the behavior and the situation — and dare to conclude that it should not be a course at all.
Step 4
Develop
Build what it takes: short, concrete and for the situation it will be used in.
Step 5
Roll out
Timing, reminders where the action happens, and the manager as co-sender decide whether it lives on after day 1.
9 key points
What makes the difference
If you do not know the goal, you will not reach it
If you do not know what you want people to do, you cannot teach them to do it.
Unclear goals lead to bad solutions.
Understand reality before you start
What prevents the behavior today? Talk to the target group.
Can’t they? Won’t they?
Starting with knowledge?
If you MUST convey knowledge, work backwards — and find out what that knowledge is for.
Interactivity is not learning
Nobody learns anything from dragging and dropping items in an exercise.
You learn when you reflect, when the material makes sense — and you know what it is for.
A course is not always the solution
Sometimes a reminder, a checklist or a change to a system is better.
Start with the behavior — not with the format.
Plan for practicalities and timing from the start
You can make the best content in the world … but if it is rolled out badly, it will not work.
You cannot force anyone to learn
You cannot even force yourself to learn.
But you can create conditions that make people want to learn.
Point 09
Read it
The last point is the most important
Point 09
DUDUR is not just a process. It is a way of making choices — also about what you should not make.
Past participants
What people who have taken a course with us say
The DUDUR course was a really good and inspiring course. Tomas is good at making things simple and understandable, and it was really good to have concrete examples of DO’s and DON’Ts. That is something that has stuck well in my memory afterwards. All in all, I can warmly recommend the course to anyone who develops e-learning themselves.
Thank you for a really good and instructive e-learning course. It was really great to be part of it. And we had really good conversations. I look forward to being able to use what I have learned!
In-house course
Run the course for the whole team
We also run DUDUR as an in-house course at your company — on a day that suits you, and with your own tasks on the table. Then you go home with a shared method and a plan for a course you are actually facing.
Trainer
Tomas Pødenphant Lund
Tomas has made e-learning for more than 25 years for over 150 clients, including Per Aarsleff, Tryg, Odense Municipality and Region Zealand. He is the author of the book Superlæring: Læringens DNA (in Danish) and developed the DUDUR method, which ElearningSpecialist itself uses in all client projects. Read about the DUDUR method.
Thanks to …
DUDUR stands on the shoulders of clever people
Cathy MooreAction Mapping
Nick Shackleton-Jones5Di
Morten MünsterMasterclass in behavior design
Interest list
Make e-learning that changes something.
New dates are announced on an ongoing basis. Sign up and we will let you know.